SEO ROADMAP
SEO is a tough thing. But if you go step by step, nothing will stop you. Just follow the basic rule and you’ve got it. SEO is a necessity for a business and it has to be done properly.
Follow this roadmap and crack this thing.
The very first step is :
DATA COLLECTION
Collect all the data of the website. Make an excel file out of it. It’s so imperative to have all the data you accumulate be clean and exact because it’s going to help you make important decisions down the road. Three crucial fragments to that are tracking, filters, and goals.
TRACKING
You need to make sure your data is getting collected every day without fail. For a little easy of work, you can use GOOGLE TAG MANAGER.
FILTER
It is the key thing. It helps you with unnecessary data from the website while analyzing it. There are three types of filters – IP filter, domain filters, and hostnames filters.
GOAL
Lastly, it’s very significant to have your objectives properly set up and you’re not tracking things like bounce rate or time on site as a logged goal.
These are good metrics to check in on the health of your site, but they’re not going to be meaningful enough to make strategic changes down the road.
TECHNICAL SEO
Once everything is collected and filtered. It is time to solve the basic issue. It is time to check the technical part of your website. Indexing and traffic.
Solve out the basic error that’s causing the critical crawling issue. Errors like 404 or website speed or duplicate content. Unique content is a must to crawl the website. Work with your developer for site speed, clear images, and optimize your code.
KEYWORD RESEARCH
The most important step. When everything is set, you solely need to focus on the keyword. Keywords are long-term plans and help to rank faster. Jump start your keyword research by reaching out to your client and seeing what keywords are vital to them and what they want to focus on. Then once you have that seed list, expand that by discovering their site, opponent websites, Google Search Console, and keyword tools.
Once you have this list, it’s time to actually rank those keywords, and by prioritize; we don’t just mean whatever has the maximum volume on a monthly basis. It’s much more about what is related to your product and your consumers and what will eventually drive conversions down the road.
CREATE CONTENT
Create content that is helpful to your niche. Content is a very powerful tool in SEO. Write blogs related to your website, write blogs on the trendiest topic and use keywords according to it. Estimate the existing content on your website and regulate whether you need to build something brand new, expand on what you already have, or more likely a combination of both of those things. Always remember – write for your users, not for your search engine or ranking.
Make sure your content is easy to read, links to other relevant topics within the content and covers the keywords you’re focusing on as effectively as possible.
So this is it. Follow this map for better SEO. And still struggling it, do not worry, we are here to help you. Just Click Here and all your problems will be solved.
